Tag Archives: Content

Webinar vs Video content

I create content for many customers and vendors including Microsoft. Often there is a discussion about the difference between a live webinar and an offline video.  Here are the differences between the two. A live webinar is easier to deliver to a live audience. But creating an appealing and high-impact video is far more difficult!

Item

Webinar

Video content

Audience

Live audience connected remotely using Skype, etc..

No audience while creating the content

Impact

During the webinar delivery

Viewing after publishing

Script

High level topics with live demo. The content plan is written with live audience in mind.

Detailed script with every sentence and associated visuals pre-defined

Editing and Post-production

No editing. It is necessary to upload the actual content.

Editing and FX are used to increase the appeal, simplify delivery of knowledge and explain concepts / processes

Interactivity

Live Q&A, discussion

Comments, Shares, Likes, Discussion, embedded hyperlinks, table of contents

Objective

Awareness creation

Awareness creation + In-depth coverage + Skill Transfer

Purpose of uploading the
content

As a reference point for those who attended the webinar

As an authoritative place to learn about the specific topic

Time required to create a 10 minute output – for the same topic

10 minutes

2 days

Information density

Low

High

Viewing lifespan

During the webinar.

Video posted after webinar is not seen at all.

This is because the webinar was designed for online engagement. Offline, it is boring and distracting.

Long.

Videos are designed for high-impact, getting attention and sustaining it. Lot of planning is required to make videos engaging.

Promotion required

Before webinar – to maximize live attendees

After publishing – to maximizing viewership

Cost

Low. Because time is spent for actual delivery only.

High. Because time is required for every step and detailed planning, production and post-production.

Your experiences may be different. Do post comments and queries here. Thanks.

High-res Camtasia Video creation technique

Resolution of the final Camtasia output depends upon two things. The input and the output settings. High-res Camtasia Video creation means retaining the clarity and sharpness of the original resolution as much as possible. This is crucial for creating good screencasts, training content, video manuals and a variety of other needs.

Lot of excellent articles and videos are available on this subject. In spite of that, one simple thing is not very clearly identified. Most content out there talks about tweaking at the editing and output stage. These are important. But one crucial thing is to be understood first. I learnt this the hard way. Hence sharing it here.

High-res Camtasia Video - demo

Continue reading High-res Camtasia Video creation technique

Screencast Recording Checklist

Here is a list of things I check before I start recording a screencast. I use Camtasia, Blue Yeti Pro microphone for this purpose.  I have a sound-proof studio at home. But in spite of that, many things need to be reset and checked before every recording. Something will always go wrong… you learn from it and update the Screencast Recording Checklist. Feel free to post your inputs and anything I may have missed.

Screencast Recording Checklist

The objective of this comprehensive checklist is to ensure high quality recording and minimize retakes or editing time. Of course, you still need a lot of practice.

Continue reading Screencast Recording Checklist